Lightboxes

An Unforgettable Event with Light, Color and Sustainability

At ARTPLAY, we know that the secret of an unforgettable event is in the details. So we are happy to have been part of the presentation of the new lines of sunglasses from EyewearCLUB and GigiStudio, where creativity, visual impact and sustainability were brought together in perfect harmony. This event was a true example of how to innovate in brand communication, without sacrificing quality or respect for the environment. How do we do that? Betting on light boxes with high quality printed polyester fabrics of recycled origin and a completely bright and attractive concept.

Light Boxes in Totem Format: Radiant Impressions for a Memorable Presentation

• The light boxes in totem format were the heart of the event. These structures were a true work of art, with upscale recycled polyester stretch fabrics printed in radiant colors that captured the essence of the EyewearCLUB and GigiStudiode brands in a vibrant and sophisticated way.
• The vivid tones and strategic lighting transformed the space into an immersive experience, ideal for the style and fashion that represents EyewearCLUB and GigiStudio.
• The light boxes also provided perfect opportunities for photography, creating an atmosphere that attracted attendees’ attention and ensured a direct connection with the brand.

Sustainability and Quality: Light Rental without Compromises

• All the light elements used – the light boxes, photocalls and totems – were rental items.
• Opting for the rental of items allowed us to reduce waste and maximize the use of resources, without compromising visual impact or quality of experience.
• In addition, high-quality recycled polyester stretch fabrics helped improve the sustainability of the event by providing a responsible and visually appealing option.
• This approach helped to minimize environmental impact and demonstrated how sustainability can be integrated into the design of a spectacular event, redefining the way we think about corporate presentations and events.

The vibrant colors of the light boxes enhanced the design and presentation of EyewearCLUB and GigiStudio products, especially highlighting the glasses and creating a striking visual experience.

• The light boxes and totems were not only beautiful, but also highly effective in terms of visual communication.
• These light structures created an atmosphere that directly connected with the target audience, generating an immersive experience that managed to capture the attention of all those present.
• For event organizers, retail brands and companies interested in making product presentations, these decorative and lighting elements are the ideal way to ensure that the brand message is not only conveyed but also experienced.

Innovation and Sustainability of the Hand in Memorable Events

• The EyewearCLUB and GigiStudio presentation event showed how sustainability and visual impact can go hand in hand.
• The light boxes, photocalls and totems printed with bright colors were essential to create an atmosphere that combined style, modernity and environmental awareness.
• At ARTPLAY, we believe that each event should be unique and aligned with the brand’s values, offering rental solutions for communication and decoration elements that maximize visual impact and minimize environmental impact.

If you are thinking of organizing a brand presentation event, a corporate event, or want to give a spectacular touch to the decoration of your store, contact us.

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